Russian Deputy Agriculture Minister Sergei Mitin is shown at 6th Meat Industry-2007 International Forum.
Photo: Sergey Mikheev
| Other Photos |
 |
|
 |
Vion Needs Meat in Russia
One of the biggest players on Europe’s meat market, Vion N.V., has announced the creation of venture with Russia’s Ramfood. Vion will have the majority stake and invest from ˆ6 million to ˆ10 million in building a prefabricated-meat facility here.
The fact that transnational corporation Vion and Russia’s Ramfood clinched a deal on creating a venture in Russia was reported via the web of the companies Friday. Vion will have 51 percent in the new undertaking and Ramfood will confine to remaining 49 percent. The initial plans are to invest ˆ6 million to ˆ10 million in building the facility to make semi-prepared foods of refrigerated meat, said Ramfood Deputy General Director Irina Rodionova.
As Vion isn’t particularly willing to launch its brands in Russia, the venture will have its own brand here and will be targeted at making the product of Russia’s meat. Vion is by far not the first player on the meat market that announced expansion to Russia. German biggest producer of poultry meat, PHW-Gruppe Lohmann & Co., voiced similar plans in February.
“Both projects, Vion and PHW, don’t call for big investments, signaling the companies are creating foothold to enter our market. They view it not only as the sales market but also as the potential market of meat,” said Musheg Mamikonyan, who heads the Meat Union of Russia.
www.kommersant.com
All the Article in Russian as of Apr. 28, 2008
|
|
|
