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Nemiroff Wants to Become Russian Faster
The Ukrainian alcoholic beverage maker Nemiroff has reconsidered its development plans in Russia. Besides building a plant outside Moscow, which it may begin at the end of this year and cost $30-35 million, it has decided to buy a plant in central Russia with a capacity of 2-5 million deciliters per year. Experts say that will cost $5-15 million.
According to company president Alexander Glus, it is now choosing a site for its new plant between four locations within 200 km. of Moscow. Since construction will take at least two years, the company has also decided to buy an operational plant “not to slow down” the launch of Russian production. Glus said that company sales are growing so quickly in Europe and China that it may soon be unable to meet the demand. Glus said that five or six plants in central Russia meet the company's criteria and negotiations are now underway. He did not disclose the names of those plants.
Nemiroff Holding is the second largest alcohol producer in Ukraine. According to company statistics, it produced 6.9 deciliters last year and exported 3.8 million of them. According to ACNielsen, Russia accounted for 3.3 percent of the company's market by unit. Its turnover in 2006 was $408 million.
Ukrainian alcohol producer Soyuz-Viktan built a plant in Nizhny Novgorod Region and bought a plant in Moscow Region in 2004. Last year, when Nemiroff imports to Russia were cut off for six months because of a shortage of excise stamps and systemic reforms, it was less strongly affected than pure importers, such as Nemiroff.
www.kommersant.com
All the Article in Russian as of Mar. 30, 2007
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